Marketing I
Course Information
Marketing 1 is the first course of a two course Introduction to Marketing designed to provide students with a sound grounding in the field of marketing. Emphasis is placed on the formulation of integrated marketing strategies that play a role in achieving organizational objectives. The course is divided into four segments: marketing process and marketing environments; marketing planning and information collection processes; buyer behaviour and targeting strategies; and marketing mix (two components of the mix are discussed: product and price).
Intake
Start Date
End Date Sep 09 / 2024
Prerequisite(s):
A pass standing in grade 12 English at the general level, or equivalent.
Computer Software Requirements:
MS Word.
Chats:
No
Group Work:
No
Registering college code:
CM-MKT1131
Host college code:
SL-CSSL43
How to register
You can register through our online registration portal, or by email: Continuing@cambriancollege.ca For more information on how to register and about courses offered at Cambrian College please visit our website at: https://cambriancollege.ca/coned/
Contact
Continuing Education
Phone : (705) 566-8101 ext. 3003
Email : continuing@cambriancollege.ca
1400 Barrydowne RdSudbury, ON
P3A 3V8
Phone : (705) 566-8101 ext. 7373
Fax : (705) 524-7362